In-Depth User Testing
Actionable insights from real users
Understand where and why your users hesitate, get confused, lose confidence or trust before committing more time, budget or development effort.
Expert-led testing of websites, apps, early designs and prototypes.
6 target users · 60-minute sessions · Fast turnaround
Typical project range: £2,750-£3,500 + VAT
Trusted by start-ups, SMEs and FTSE 100 organisations
Where User Testing Helps
Teams come to me when they need clearer evidence before making a product, design or journey decision:
• A live website, app or journey may not be performing as hoped.
• Designs or prototypes need testing before more work is done.
• Messaging or content may not be landing as hoped.
• Stakeholders have reasoned opinions, but want user evidence.
• The team is too familiar with the project to see where problems might lie.
You do not need a huge UX programme, just focused, practical evidence from real users and experienced judgement on what to do with it.
Phil Randall (Owner at Userfy)
Certified in Digital Psychology and Persuasion
A Baymard Certified SaaS & eCommerce UX Pro
Trained in Design Thinking by IDEO
Two Common Use Cases
Test a Live Site
For teams with an existing website, app, portal or online journey that needs improving. Find out where real users hesitate, get confused, lose trust, miss key information or fail to convert.
Used for websites, e-commerce journeys, enquiry flows, sign-up journeys, onboarding, customer portals, application forms and booking journeys.
Test an Early Design
For teams that want to test wireframes, prototypes or an early design direction before building. Find out whether users understand the proposition, trust the experience, know what to do and see enough value.
Useful for prototypes, wireframes, concepts, new features, redesigned journeys, new AI-powered experiences, landing pages and propositions.
Not only did Userfy inform the redesign of core customer journeys, but it was also a catalyst for us to re-evaluate our customer experience design principles.
Chief Customer Officer - Blenheim Chalcot
Why User Testing?
User testing shows where an experience makes sense to real users, and where it quietly breaks down. The value lies not only in spotting problems but also in understanding why they matter and what to improve.
Typical Project Range
£2,750 – £3,500 + VAT
Final cost depends on recruitment, scope, reporting depth and stakeholder requirements.
The range of improvements we made as a result of working with Userfy heavily contributed to the new website's success.
Head of Digital at the YHA
What’s Included
Planning
We agree the objectives, target users, journeys or designs to test, and the key decisions the work needs to support.
Recruitment
Six suitable participants are recruited in line with an agreed profile. Participants can be supplied by you or recruited by Userfy.
Moderated User Testing
Each 60-minute session includes realistic tasks, screen sharing, observation, and probing into comprehension, confidence, trust, and behaviour.
Analysis
Sessions are reviewed to identify patterns, serious friction, areas of confusion, trust gaps, and opportunities for improvement.
Findings and Recommendations
You receive a clear findings and recommendations report, focused on what matters most and what should be improved.
Follow-Up Discussion
A follow-up call to discuss the report, answer questions, and agree the most important findings, recommendations and next steps.
Why Work With Me
I’m an experienced researcher and product consultant with more than 20 years’ experience across research, product, strategy and digital businesses, including co-founding, building and selling a digital/software business and a specialist user research consultancy.
Real-user evidence. Experienced judgement. Better product decisions.
Want to Understand How Real Users Respond?
Learn where users hesitate, get confused, lose trust or miss the next step.