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Learn what is working well, what isn’t and most importantly, why

Remove confusion and friction, optimise your user journeys and generate a higher return.

Explore user needs

  • What are their wants, needs and expectations?
  • How well are these being met?
  • What are their pain points?

Test your value proposition

  • How well is your proposition communicated?
  • Do users understand your proposition?
  • What information is missing?

Diagnose usability issues

  • How well are users able to perform tasks?
  • Where does any confusion and friction arise?
  • How can the experience be improved?

Assess your experience

  • How does it feel to use your solution?
  • Is it a positive experience?
  • How does that reflect on your brand?

Encourage user ideation

  • How would users improve your solution?
  • What features would users add?
  • What other ideas do users have?

Our work increases

the key metrics you depend upon


  • Conversion Rates
  • Customer Acquisition
  • Online Sales


  • Registrations
  • Subscribers
  • Enquiries


  • User Satisfaction
  • User Engagement
  • User Loyalty

Find out more about how your project will be designed, run, analysed and how the findings will be reported back to you.

How we do it

Userfy (verb)

/ˈuserfʌɪ /

To design an optimised digital experience using user insights and behavioural science.

Important Links

To discuss how our in-depth user testing could help you

Contact Phil Randall (Founder)

Contact Us

Userfy Ltd. Registered in England & Wales 10354203 Orchard House, Nottingham, NG12 4AG